Web Metrics & SEO

Introduction: Several online retailers are utilizing Google Analytics to improve their conversion rates among their customers and also to...

Introduction: Google Analytics   tells marketers and   business leaders   how people found their website, how they maneuvered it, ...

Google Analytics reports are extremely valuable in helping to show users the effect of search engine optimization on their particular websi...

Google still dominates the search engine sphere with their market share. Facebook, however, does not seem to be far behind.   Google Adwor...

According to John Munsell, CEO of Bizzuka,   If content is king, then conversion is queen. ”   I think that while both, content and conv...

Web analytics is moving forward in such a way that it could eventually flag “risky behaviors” in time to actually do something about them,...

Return on investment is considered to be the ratio of the cost of advertising in relation to the profit that is generated from sales. This...